ROCKDALE, Texas – New Breed Racing’s Alesi Gerthe is pleased to announce her recent completion of Phase 2 of this year’s Women in the Winner’s Circle Driver’s Academy. This Phase took place once again at Athlete’s Performance in Phoenix, Arizona.

During Phase 2, the focus was on the business side of racing. Lyn St. James and her panel of experts covered topics such as branding yourself, sponsorship, media relations, and other information.

“It was an honor to be invited back to Phase 2 and have the opportunity to experience and learn about on camera interviews, making speeches, and interacting with people, as well as learn more about the business side of racing”, said Alesi. “We also were tested on areas covered in Phase 1. Ms. St. James and her team provide a professional, first-rate program and I’m so pleased with the entire experience.”

[Read more…]

New Breed Racing’s Alesi Gerthe recently attended a dedication and award ceremony at the Daytona 500 Experience in Daytona Beach, FL. Legendary race car driver Lyn St. James and The Henry Ford, in Dearborn, Michigan, teamed up to create a tribute to the history of women in racing, with Women in the Winner’s Circle: The Traveling Exhibit. The debut of the exhibit was held in conjunction with a day of celebration of diversity with NASCAR and the Women In The Winner’s Circle Foundation. Gerthe and/or her dragster are featured in the exhibit three times.

“To be part of an exhibit about women in racing is such an honor, and to walk through it gave me a renewed spirit and dedication to my love of motorsports,” said Alesi. “As a racer, there is something about being at the track and I had really only felt it before at the drag races. But when I had the opportunity to visit the infield and garages at Daytona, I came home with that same feeling, and I definitely know motorsports is where I belong.”

[Read more…]

ROCKDALE, Texas – New Breed Racing’s Alesi Gerthe has been invited to celebrate a day of diversity with NASCAR® and the Women In The Winner’s Circle Foundation at the 3rd Annual NASCAR Diversity Affairs Awards Event and the 8th Annual Women in the Winner’s Circle Awards Event on February 10, 2009 at the Daytona 500 Experience in Daytona Beach, Florida.

The awards event, which has traditionally been held in Indianapolis, will celebrate the opening of The Women in the Winner’s Circle Traveling Exhibit at the Daytona 500 Experience. The 600 sq. ft. traveling exhibition recognizes the past history, the growing achievements, and the future growth of women in racing. The exhibition is organized by The Henry Ford in collaboration with automobile racing legend Lyn St. James and the Women in the Winner’s Circle Foundation. This one of a kind exhibit will travel around the United States at select venues until 2014. It will engage viewers and inform them about the history of women in motor sports. This exhibit will expose thousands of new viewers to women in racing in each market the exhibit visits and will raise awareness of the growing women’s presence and leadership in the sport.

“To be a female in the male-dominated sport of racing takes perseverance and courage,” said Lisa Gerthe. “Alesi is thrilled to be a part of this experience and we look forward to celebrating the accomplishments and achievements of other female racers, past and present. We are excited to see the exhibit and witness the story of women’s accomplishments in motor sports and although it is cliche’, there is no other term to describe the feeling as a parent to know Alesi is part of the story except…priceless!!! We caught a glimpse of the exhibit in photos as it was being assembled and we can’t wait to see it in person on Wednesday.”

[Read more…]

ROCKDALE, Texas – Alesi Gerthe, of New Breed Racing, joined fellow female racing veteran Lyn St. James for her foundations Women in the Winner’s Circle Awards Ceremony on Thursday, July 23, 2009. Gerthe and a select few accomplished female racers were recognized at the seventh annual ceremony held at the Plaza Village Pavilion at the Indianapolis Motor Speedway. St. James emceed the event alongside ESPN/ABC reporter Jamie Little.

“It was an honor to be among such an elite group of women,” said Alesi. “To personally meet Ms. St. James and be around driver’s like Sarah Fisher and Melanie Troxel, being able to celebrate those who have helped pave the way for women like me to excel in a male-dominated sport such as drag racing, was awesome. Not to mention being able to meet other women racers from different forms of motorsports who are involved in racing today and realizing we make up the future of women in motorsports…it was truly a special day.”

During the ceremony, Project Podium partners awarded grants totaling $27,500 to distribute between six skilled drivers, including Gerthe. Grant applications were reviewed by a panel of motorsports professionals and then distributed on a matching-fund basis to qualified women drivers.

[Read more…]

INDIANAPOLIS – The Women in the Winner’s Circle Foundation recently announced Thursday July 23, 2009 as the date for its 7th Annual Women in the Winner’s Circle Awards Ceremony, hosted by the Indianapolis Motor Speedy and held at The Plaza Village Pavilion in Indianapolis, Indiana.

New Breed Racing’s Alesi Gerthe has been invited to attend and join Lyn St. James in celebrating the diversity and successes for women in motorsports during the centennial anniversary of the Indianapolis Motor Speedway at their VIP reception, followed by the awards ceremony.

“This is such an awesome opportunity that has been extended to me and I am looking forward to being there with Ms. St. James, along with other invited drivers such as Janet Guthrie, Sarah Fisher, Melanie Troxel, and many other talented racers,” commented Alesi. “Being a part of this event and organization has been a goal of mine for some time and I appreciate all of the help I received from those who wrote letters of recommendation to accompany my application earlier this year. I would also like to say a special ‘thank you’ to my Mom who helped me put together my application. I would not be where I am today without the support and guidance of so many.

[Read more…]

TULSA. Okla. – New Breed Racing’s Alesi Gerthe competed at her third IHRA national event of the season at Tulsa Raceway Park, June 13-14, 2009.

The weekend began with a display for Wolverine at a Tulsa area Academy.

“We had a great time at the Wolverine Boots and Apparel/Academy Sports and Outdoors display. It is always fun to introduce potential fans to the sport of drag racing. Wolverine’s Jeremy Pevehouse brought all kinds of goodies for the display and fans had the opportunity to win a free pair of Wolverine boots. We would like to extend our thanks to Wolverine, Academy and Harmony from IHRA for putting together an awesome display,” said Alesi.

[Read more…]

TULSA, OK – New Breed Racing’s Alesi Gerthe will compete at her third IHRA national event of the season when she rolls into “Tulsa Town” for the Sooner Nationals at Tulsa Raceway Park, June 13-14, 2009.

Fresh off her semi-final round appearance in quick rod at the Amalie Oil Texas Nationals two weeks ago, the nineteen-year-old college student is looking forward to this event in many ways.

[Read more…]

Rockdale, TX – New Breed Racing’s Alesi Gerthe recently submitted her application for consideration as a recipient of the Lyn St. James Women in the Winners Circle Foundation Project Podium Grant.

The nineteen year old college student applied for the Project Podium Grant, which goals are to ‘provide financial assistance in the form of matching grants to young women drivers to help further their early professional careers, introduce or further provide experience for young drivers related to the very important business aspect of the racing industry, increase the number of women winning races and championships in key categories of motorsports, and create a diverse talent pool of women drivers in the upper echelon of motorsports.

[Read more…]

While most people enjoyed a relaxing Thanksgiving holiday weekend taking in football games or catching the right deal on items at the local store, New Breed Racing’s Alesi Gerthe was taking another step in her quest to become a professional drag racer by beginning her first experience in the Amalie Oil “InstiGator” Alcohol Funny Car.
Alesi met up with Terry McMillen and Hoosier Thunder Motorsports crew members Tad Heflick and Austin Lambright over the weekend at Tulsa Raceway Park. Alesi, Austin and Tad each took turns in the ‘InstiGator’ under the watchful eye of team owner Terry McMillen.

[Read more…]